We're a bunch of design nerds here, obsessed with creating work that not only looks good but also tells a compelling story.
Advertising
Our design team bring skills and expertise to the table that can take your print and digital ads from meh to marvelous. Our team has a keen understanding of the psychology behind design, so we can create ads that not only look great but also resonate with your target audience.
Brochures
Your brochures / print menus are like little salespeople that you can carry around in your pocket. It's a handy tool that helps you showcase your business or event in a visually appealing and informative way. We have successfully created visually appealing and informative brochures for various industries.
Display Graphics
A well-designed tradeshow booth or banner is essential because it grabs attention, makes a lasting impression, and helps you stand out from the competition. It's like having a stylish outfit that turns heads and makes people want to know more about you. Booths should also be thought and question provoking, they don't need to tell your whole story.
We're all about the process.
During stakeholder interviews, it is crucial to gain a comprehensive understanding of the project goals, target audience, audience attitudes, and audience pain points. By asking insightful questions about competitors, we can gather valuable insights and identify potential areas for differentiation. Ultimately, these interviews will provide us with the necessary information to make informed decisions and drive the project forward.
A creative brief is essential for any design project. It summarizes important information, like objectives and timeline, ensuring everyone involved is on the same page. It acts as a guide and reference sheet, keeping us aligned and focused. It's a must-have tool for successful branding and design work.
Discovery and validation are the two main categories of research. Discovery research is all about finding needs and opportunities, while validation research helps me double-check my understanding and proposed solution. Personally, I find discovery research exciting because it allows me to explore new ideas and possibilities. On the other hand, validation research gives me the confidence that my solution is on the right track. So, whether it's uncovering new insights or ensuring the effectiveness of my ideas, both types of research play a crucial role in my work.
When it comes to brainstorming solutions, we need to ask ourselves the "how might we" questions. These questions help us think outside the box and come up with innovative ideas. So, let's dive in and explore all the possibilities! From my perspective, this is the fun part of problem-solving where we get to be creative and think of unconventional solutions.
It's important to have a clear understanding of the direction we're heading in before putting in the heavy lifting. Creating a prototype or wireframe is essential to showcase the value our asset will bring to the audience. By including a user story and requirements, we ensure that we are meeting their needs effectively.
There's nothing quite like a fresh pair of eyes or testing with different audiences to bring in those important perspectives on the concepts! It's like a breath of fresh air, injecting new ideas and insights into the mix. It's amazing how a different viewpoint can shed light on things we may have never considered before. So, don't be afraid to seek out those fresh perspectives and test your ideas with diverse audiences. You never know what valuable insights you might uncover!
Once your brand is launched, the work doesn't stop. It's not a one-and-done deal. We need to constantly fine-tune it, add new layers, and even give it a little facelift when needed. It's like a living, breathing entity that needs attention and care.
Have an idea?
Let’s get it done right!
