- Industry B2B Technology
- Tools used Adobe InDesign
- Year 2016-2021
- Role Strategist, Creative Director, Template Designer
Developed brand guidelines that detail all the unifying elements used throughout dozens of types of assets. "Everything talks" in this brand scheme, meaning all the elements and assets have subtle connections that talk together yet offering flexibility and adaptability at the same time. With this guide, employees and third parties are well-equipped to execute like an extension of the creative team.